Vitamin G: Growth

Your daily dose of Vitamin G is here! The most comprehensive and up-to-date source for marketers: Find growth marketing tips, ROI booster methodologies, essential business tools, success cases, and career advice in a maximum of 3-minute-long posts. A blog is just like a pill!

2 min read

Mastering ROI Calculation: Essential Formulas and Methods for Business Success

Calculating ROI is essential for businesses to assess the success and profitability of investments and marketing initiatives.

3 min read

Extending Your Start-up's Runway: Strategies for Financial Sustainability

Extending your start-up's runway is vital for achieving financial sustainability and reaching critical milestones. By streamlining expen...

3 min read

8 Advantages of Working with a Marketing Consultant

Working with a marketing consultant offers numerous advantages for companies seeking to excel in their marketing efforts.

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Marketing vs Sales: Understanding the Key Differences and Leveraging Synergies for Business Success

Marketing and sales are two interconnected functions that, when leveraged effectively, can significantly contribute to the success of...

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Strategies to Unite and Strengthen Your Company's Marketing Department

Marketing Department

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Key Steps to Becoming a More Creative Marketer

Becoming a more creative marketer is a journey that requires ongoing commitment and practice. By embracing curiosity, stepping out of...

3 min read

Hiring a Content Creator vs. Using ChatGPT: Making the Right Choice for Your Business

Choosing between hiring a content creator and using ChatGPT depends on your specific business requirements, budget, and content objective...

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Mastering the Art of Agency Briefing: A Guide for Brand Professionals

A successful collaboration between brand professionals and creative agencies starts with a well-executed agency briefing. By clearly def...

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Top 10 Countries with the Highest Salary Range for Marketing Professionals

As marketing continues to evolve and expand globally, professionals have the opportunity to explore lucrative careers in various countries.

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Go-To-Market (GTM) Strategies: A Guide for Marketing Professionals

Implementing a robust Go-To-Market (GTM) strategy is essential for marketing professionals to drive successful product launches and...

3 min read

Key Decision Points for Venture Capitalists When Investing in Start-ups

Securing investment from venture capitalists requires a thorough understanding of the decision points that investors consider when...

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Making Money Online from Home: A Guide to Earning Income Remotely

Making money online from home offers flexibility, freedom, and the opportunity to take control of your financial future.

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What Should C-Level Marketing Reports Include? A Comprehensive Guide

C-level marketing reports play a vital role in providing comprehensive insights and data-driven recommendations for strategic decision...

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Understanding NPS and Proven Strategies to Boost Customer Loyalty

Net Promoter Score (NPS) offers a valuable insight into customer loyalty and serves as a guiding metric for businesses to gauge their...

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KPIs vs. OKRs: Understanding the Key Differences

Both KPIs and OKRs play vital roles in performance measurement and goal-setting within organizations.

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A Guide to Selling Digital Products Globally: Expand Your Market Reach

Selling digital products globally opens up a world of opportunities for business growth and expansion. By identifying your target global...

3 min read

How to Distribute Your Marketing Budget: A Guide to Maximizing ROI

Distributing your marketing budget effectively is a key driver of marketing success. By setting clear goals, understanding your target audie

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Free Statistics Resources for Marketers: Power Up Your Data-Driven Strategies

Access to reliable and relevant statistics is essential for effective marketing decision-making. While paid data sources are prevalent...

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How to Overcome GDPR Restrictions: Navigating Compliance for Effective Marketing

While GDPR restrictions may present challenges for marketers, they also create opportunities to build trust, enhance data privacy practices,

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Understanding Marketing Department Roles and Their Job Definitions

A successful marketing department is a collaboration of individuals with distinct roles and responsibilities, all working towards...